What should I send after a sales conversation?
A one-pager. Within two hours. Clear enough that they can forward it to a decision-maker.
Send a one-pager within two hours. Not a proposal. A one-page document that's clear enough for the prospect to forward to a partner or colleague with a note that says "I think we should do this."
Include: the problem you discussed, the outcome of working together, what the engagement includes, the investment, and one clear next step. Keep it scannable. If you quoted a price in the conversation, include it. If they asked for time, set a follow-up for three to five business days.
The Growth Navigator free tier builds your one-pager as one of the first artifacts. It's designed to sell when you're not in the room.