Launch Pad

Turn Your Expertise Into A Sustainable, Sellable Business.

Unlock Your Path to Sustainable Growth

You’ve built expertise.
Now build the business to match.

As a seasoned professional or executive ready to go solo, you have significant potential. But translating your skills into a business model that sells itself... that’s where most people get stuck.

Launch Pad helps you structure what you know into something clients can say yes to. And builds the foundation for a business that’s sustainable, scalable, and actually fun to run.

Executive turned entrepreneur
Executive turned entrepreneurExecutive turned entrepreneur
How Founder's Best Friend Helps

👇 Is This You?

You’ve spent your career driving results for other people.

And now you're...

  • Ready to step out on your own, but unsure how to package what you know
  • Overwhelmed by advice, frameworks, and “just start posting” tactics
  • Unsure how to price, position, or pitch your new venture
  • Not looking for another job, you want a business that works

We get it. And we’ve built a system that works.

Start Your Break Through Today
What Will You Get?

A Path to Sustainability

Turn what you know into a business that lasts.

The Launch Pad helps you package your experience into offers that sell, systems that scale, and a business that doesn’t burn you out, so you can grow something real, not just chase the next gig.

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A Crystal-Clear Offer: Pull your IP out of your head and package it into something buyers want.
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Premium Positioning + Pricing: Stand out. Charge what you’re worth. Get hired for your brain, not your time.
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A Productized Service Stack: No more custom work. Build repeatable offers that scale.
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A Simple Go-to-Market Plan: Messaging and strategy to start selling fast.
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Your Authority Toolkit: Optimized LinkedIn, intro pitch, and tools that build trust and referrals.
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Ongoing Founder Support: Access to our private community, workshops, and growth resources.
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High-Value Connections: Get introduced to founders, clients, and collaborators who can open real doors.
Take Control of Your Growth Today  
Executive turned entrepreneur
Helping Founders Grow and Scale

Hear what our amazing customers say

"Transformative for our business"

As we were trying to figure out how to grow our burgeoning coaching business, Nick helped us think about out how to turn our frameworks into products that would sell and scale.

Chad Wright
Founder of Forward Partners

"Helped my company get unstuck"

Their bias towards action and understanding what motivates people to take the next step helped my company get 'unstuck,'

Ryan Frederick
CEO of Here

"Get at the core of what makes your business uniquely great"

The Thriveside framework offers a well thought out model, approachable for anybody, to define and refine your offering set and align it cleanly with your target market. Regardless of industry, sector, or business model, Nick and team can unpack it quickly, bringing ideas (no filter) and challenges (calling you out) to get at the core of what makes your business uniquely great.

Benjamin Lehrer
CEO First Water Finance
Founder's Best Friend

Stop Guessing.
Start Growing.

❌ Most founders are stuck guessing... posting, pitching, and launching without a clear offer, a clear audience, or a clue why it’s not working.

Are you ready to unlock your business’s potential?

We help you package your expertise, sharpen your message, and build a go-to-market plan that actually converts.
We have two paths you can take to sustainable growth...

Build With Peers

Launch Pad: Cohort

6 Month Group Coaching Engagement
$4,000 or $750/mo

✔ 4 Months of Group-Based Business Building
✔ 2 Months of Validation Coaching
✔ Proven Frameworks + Community Support

You’ll create, position, and validate your irresistible offer. Best for founders who want to build alongside others, at a sustainable pace.

Save Your Cohort Seat   
Launch Fast

Launch Pad: Fast Track

21 Day 1:1 Engagement + 2 Months Coaching
$6,500

✔ Everything in Launch Pad Accelerated Into 21 Days
✔ 1:1 Strategy + Custom GTM Plan
✔ 2 Months of Validation + Optimization Coaching

Our fastest, most hands-on track. Built for experts who want to bring their offer to market quickly.

Build Your Launch Pad in 21 Days   

Launch Pad: Fast Track

WEEK 1: Diagnose the Gaps
(2.5-Hour Strategy Intensive)

We unpack your goals, offer, and market, and identify exactly what’s missing..

WEEK 2: Build the Foundation

We create the assets: offer clarity, ICP cheat sheets, messaging scripts, and a customer conversion map.

WEEK 3: Revenue Roadmap

You leave with a tactical 90-day go-to-market plan tailored to your stage of growth.

What You Get

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Offer Mapping: Position your product so it sells itself.
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ICP Cheat Sheets: Deep insight into buyer triggers, language, and behavior.
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Uniquely Better Framework: Nail what makes you worth choosing.
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High-Trust Messaging Blueprint: Pitches, headlines, and content starters.
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Customer Conversion Map: Visual journey from cold lead to paid client.
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Revenue Action Scripts: Emails, DMs, and CTAs that get replies.
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Revenue Engines: A simple, repeatable system that turns attention into sales.
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Growth Map: Clear path, milestones, and what to do next.
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Strategic Intros: Meet founders, clients, and partners who move your business forward.