Investment
$7,500/mo
Ongoing · Month to month
We run your revenue engines with your team every week, so the system you paid to build keeps working after the build is over.
02 · The problem
The plan was good. The SOPs got written, the scorecards got built, everybody agreed in the room. Then a big client landed, two people left, and the rhythm quietly stopped.
Six months later you're running things out of your head again, wondering what you paid for. Nothing broke. It just wasn't maintained, because maintaining it was nobody's actual job.
03 · The difference
You buy a block of time and then spend it deciding what to spend it on. They report on activity, you care about revenue, and those two things slowly drift apart.
We run a defined set of revenue engines with named owners and real numbers. Every week has a purpose, because the scorecard already told us what needs attention.
04 · What we actually do
The meeting that keeps everything else honest. Scorecard review, blockers surfaced, and decisions made while they're still cheap to make.
Each engine has an owner and a number. When one drifts it gets caught in days, not at the end of the quarter when it's already expensive.
Some months that means coaching your team. Some months we get hands on and build the thing. We flex to whatever the scorecard says is actually stuck.
Every ninety days we re-score all nine engines and re-prioritize. What mattered in January is rarely what matters in April.
05 · The honest part
This only works as a two-way arrangement. Here is our side of the ask.
Showing up weekly
The rhythm only works if it actually happens. If the weekly gets cancelled three times running, the system stops working and we will say so rather than quietly keep billing you.
Letting us see the real numbers
We need the actual pipeline, the actual revenue, and the actual problems. Managed reporting wastes your money and our time.
Holding people to their numbers
Accountability needs follow-through. We can build the scorecard, but if nobody says anything when a number slips, it becomes decoration inside a month.
Patience through the first sixty days
The first month is mostly getting the rhythm to stick. The compounding starts after that, and founders who quit at week six never get to see it.
Telling us when it isn't working
Month to month cuts both ways. If you're not getting value, say it and we will either fix it or end it. We would rather lose a retainer than keep one that isn't earning its keep.
06 · How a month works
Every week
Scorecard review, blockers, decisions. Sixty to ninety minutes with the people who actually own the numbers, not just the people who report on them.
Every month
We step back from the week and look at which engines moved, which stalled, and where next month's effort should go.
Every quarter
All nine engines get scored again. Priorities shift, and we adjust what we're working on instead of finishing a plan nobody needs anymore.
In between
You have us for the questions that come up mid-week. Honestly, a lot of the useful work happens there rather than inside the meeting.
07 · The investment
No annual contract and no minimum term. Here is what is included every month.
Weekly operating meeting
Scorecard management
Monthly engine review
Quarterly re-scoring
Execution support
Direct access between meetings
Most engagements start after Rocket Fuel or a CRM build, but you don't have to have done either. If your systems already exist and simply aren't being run, you can start here.
Book a call08 · Fit
Have systems that exist but are not being run. Will protect the weekly meeting. Have people who can genuinely own a number. And want a partner in the operating rhythm rather than a vendor delivering tasks.
Need the systems built first, which is Rocket Fuel rather than this. Want someone to manage your team for you. Cannot protect the weekly. Or are looking for marketing execution rather than revenue operations.
09 · Where it leads
A business that runs on documented systems with owned numbers is worth more than one that runs on you. That stays true whether or not you ever sell it.
When selling does become the plan, Exit Velocity picks up from here and gets the business ready for diligence and a buyer. Most founders are years from that, and there is no rush.
10 · Proof
Mission Control is the model we run with clients across finance, private capital, aviation, construction, home services, and nonprofits.
The pattern is consistent. The businesses that keep the rhythm compound. The ones that let it slide end up rebuilding the same systems eighteen months later.

As we were trying to figure out how to grow our burgeoning coaching business, Nick helped us think about out how to turn our frameworks into products that would sell and scale.


Everyone in my global community thought I had it together. Thriving Network, Business, Community, Speaking Career, and Advisory Firm. And then David Daniel and Nick Alter showed me everything I should have been thinking about. They reframed my work, my materials, and the entire way I operate my business, and I'm already seeing results. Now only am I grateful, but I see how my work integrates more into valuing what I have to offer.


David possesses a rare talent for conceptualizing and implementing branding strategies that not only capture the essence of an organization's mission but also resonate profoundly with its target audience. His approach to branding goes beyond mere aesthetics; it is about creating a narrative that engages, informs, and inspires.
A year later, we're scaling up, still thriving on the foundation he laid.

Book a call and we will look at what you have already built and whether the rhythm is genuinely running. If it is, we will tell you that you don't need us.
Book a callEnroll in the Revenue Control Short Course to begin unlocking your path to sustainable growth.