What does the Growth Navigator Core tier include?

The Short Answer

Core ($247/mo) includes everything in the free tier plus 20+ strategic artifacts built around your business and custom business assets generated from your context. Every asset is built on your offer, your ICP, and your voice. Not templates. Not generic output.

The Strategic Artifacts

Core unlocks the full set of strategic documents that form the foundation of your growth system. These include your Narrative Map (the story of your business from your buyer's perspective), Offer Map (how your offers connect and route buyers to the right path), ICP Cheat Sheet (who exactly you serve, what triggers them to buy, and how to reach them), GTM Plan (your go-to-market strategy with channels, cadences, and milestones), Messaging Blueprint (every message your business sends, unified under one strategic framework), Conversion Map (how buyers move from stranger to client across every touchpoint), and Revenue Action Scripts (ready-to-use headlines, CTAs, outreach hooks, and vertical-specific language).

Together, these artifacts represent 20+ hours of strategic thinking, organized into documents your business can actually use. They're not worksheets you fill out and forget. They're the context that powers everything else the Navigator builds.

The Custom Business Assets

This is where Core gets practical. Once the strategic foundation is built, the Navigator generates business assets from that context: website copy for your homepage and service pages, cold outreach email sequences, sales follow-up emails, proposals, nurture sequences for leads who said "not yet," and social content for LinkedIn and other channels.

Every one of these assets sounds like you because it's built on your strategy, not a template. The outreach emails reference your buyer's specific pain. The website copy leads with your specific outcome. The nurture sequence follows the conversion path you defined. This is the difference between a generic AI tool that writes "for consultants" and a co-builder that writes for your specific consulting practice.

What Core Replaces

Most founders at this stage are paying $3,000 to $5,000 per month for an agency retainer that produces work based on a creative brief. The brief is usually one page. The agency doesn't know your ICP at the level the Navigator does. They haven't built your Narrative Map. They haven't mapped your conversion path. So the work they produce sounds professional but generic. Core replaces that retainer with assets built on a strategic foundation that an agency would charge $15K to $25K to produce in the first place.

How Sessions Work

Core is self-paced. Each session takes 15 to 30 minutes. You answer questions, make decisions, and the system builds the artifact or asset in real time. You pick the pace. You pick the time. There's no calendar to manage and no meetings to attend. Founders who complete one session per week see a fully built GTM foundation within 60 days. Founders who batch sessions move faster.

Who Core Is For

Corporate escapees who need to build a complete GTM system from scratch. Coaches and consultants who have clients but no consistent pipeline. Fractional executives who need a productized offer and outreach system. Any founder who's tried generic AI tools and got generic results. Core is the tier where the Navigator becomes a true operating partner for your growth. See the full breakdown.