I don't have time for this. How much time does it actually take?

The Short Answer

Less than you think. The Growth Navigator free tier takes about 15 minutes to start. Core takes 15 to 30 minutes per session. Sprints take 3 to 6 hours per week. The real math: every hour spent building the system gives back multiples of that hour for the rest of the year.

The Navigator Time Commitment

The free tier is one session, about 15 minutes. You answer questions about your business and walk away with an offer statement, pitch script, and one-pager. You can do this on a lunch break.

Core ($247/mo) takes 15 to 30 minutes per session. You pick the pace. One session per week gets the full GTM system built within 60 days. Three sessions in one afternoon gets it done faster. There's no calendar to manage and no meetings to schedule. Every session picks up where the last one left off.

Pro ($747/mo) adds the Revenue Engine Diagnostic, which takes about 30 minutes for the initial scoring. After that, it's the same 15 to 30 minute session pace as Core.

Team ($2,000/mo) actually reduces your time commitment because the AI agents handle execution tasks that previously required your involvement: outreach, content, scheduling, pipeline management.

The Sprint Time Commitment

Ignition: one 90-minute session. Total time investment: 90 minutes. You walk out with a story pitch and one-pager.

Launch Pad: 3 to 5 hours per week for 21 days, then bi-weekly coaching calls for 60 days. Total time investment: roughly 15 to 25 hours over 12 weeks. You walk out with 12 finished artifacts and a working GTM system.

Rocket Fuel: 4 to 6 hours per week for 60 days, then bi-weekly coaching calls for 90 days. Total time investment: roughly 32 to 48 hours over 5 months. You walk out with a complete operating system: SOPs, scorecards, leadership rhythm, team function mapping.

The ROI Math

If you're doing $1.5M and spending 30% of your time on work someone else could handle with the right system, that's $150,000 in founder capacity trapped in operations. Spending 4 hours a week for 60 days to unlock that capacity isn't a time cost. It's a time investment with a measurable return that starts paying off within the first month.

Even at the Navigator level, 15 minutes per session to build an offer statement that doubles your conversion rate on the next five sales calls is time well spent. The system is designed for busy founders who are already running a business. Everything is self-paced, async, and built to produce results in the minimum time possible.

The Founders Who Don't Have Time

The founders who say "I don't have time for this" are always the ones who need it most. The overwhelm isn't a scheduling problem. It's a systems problem. Every week without a system is another week trapped in it. The sprint isn't adding to your workload. It's the thing that finally reduces it.

Where to Start

Start with 15 minutes. The Growth Navigator free tier produces four usable assets in one session. If that changes how you show up in your next conversation, you'll find 15 more minutes for the next session. Start here.