We recognize your ambition to be a market leader. However, scaling can be a perilous journey that many businesses don't survive, sparking both excitement for the potential and anxiety about the risks.
We believe conquering your market should be a strategic, purposeful action with a defined route to dominance. We've witnessed entrepreneurs' struggles in their quest for market saturation and we're committed to providing the tools and guidance needed for success.
That's why we formed the Founder's Best Friend community—to unite founders like you and guide you through this pivotal stage of your business journey.
Start by booking a Founder's Focus Session. Meanwhile, take our Ready to Scale Assessment.
We're here to help you avoid compromising what you've built and become #1 in your category with a robust, efficient, impactful business.
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Market domination is achieved when your business sets the tone, dictates trends, and becomes the obvious choice for customers. Measuring market dominance by volume (delivering more than anyone else in your space) is a reliable metric.
You graduate from the scalability phase when you can prove you've met your goal for market dominance. This typically involves surpassing a certain threshold in market penetration and winning the volume game in your industry.
Maintaining a company's identity during the scalability phase ensures it evolves without losing its core values and principles. This balance is crucial for long-term success and customer loyalty.
As you aim to deliver value at a much larger volume, you need exceptional employees to support the operation. Thus, effective recruitment and employee retention become essential to success in the scalability phase.
Championing a community involves understanding and engaging with the whole community, setting trends rather than following them. A community helps establish a solid customer base, which is critical when scaling up.
The scalability phase is a stage in business growth in which a company consciously decides to own a market, transitioning from sustainability to saturation. It involves more than organic growth to become a market leader.
To maximize the benefits, actively participate, be open to feedback, implement what you learn, and offer your own insights and support to others. The more you put into the Founder’s Best Friend, the more you'll get out.
If you want to grow your business, improve your marketing, learn from others' experiences, and have a supportive community to hold you accountable, Founder’s Best Friend could be a great fit. If you're not willing to share and contribute, or if you're looking for a quick fix rather than long-term growth, it might not be the best option.
Costs vary depending on where you’re at in the entrepreneurial journey. Our Existential Course and Community is free. When you’re ready to validate your business’s market readiness, our Essentials Community is $500/mo. As your business grows in size and complexity, you can access our higher levels of support and service.
As a member, you're expected to actively participate in meetings, contribute your own insights and experiences, and support other members. Confidentiality is also crucial, as members often share sensitive business information.
Founder’s Best Friend is an active community with content-focused events scheduled each week, like webinars, workshops or office hours.
Founder's Best Friend unites entrepreneurial minds across all business stages. Our community boasts top-tier leaders like CMOs and COOs, mirroring the same leadership dynamism as founders. The unifying thread? An unwavering commitment to carving a sustainable growth path for their businesses.
By joining Founder's Best Friend, you gain access to a diverse pool of knowledge and experience. You'll get fresh perspectives on your marketing challenges, learn about proven strategies, and have a supportive community to keep you accountable. All helping you find a sustainable path to growth.
We stand by our commitment to help you grow your business. If at any time you’re not satisfied, we will refund you that month’s membership without question or hesitation.
Let us help you navigate the journey through scale to market saturation.
Take our marketing maturity quiz and discover where you are strong and where you can improve