Build your business on a solid foundation.

Founder's Fundamentals

Launching a business is tough, and you shouldn't have to face it solo.

Founder's Best Friend provides essential community, expert coaching, and a proven framework to empower businesses at every stage.

Join our free entrepreneur community committed to growth.

Join Community
  • Ideal for early stage ventures
  • Confidence in the foundation of your new venture
  • Clarity necessary to launch your business
  • Office hours 2x/mo
  • Access to Business Builder content

Build the right offer for
the right customers who
want what you want to sell.

Are You Ready to Sell?

It's time to transform your business and never beg for another sale again.

As a founder, you should not only be the most confident salesperson, but able to quickly deploy a team to successfully do this on your behalf.

We've been in your shoes, knowing you have a great idea but struggling to make it resonate with others. We've built businesses ourselves and helped hundreds of founders refine their offers to sell confidently, market successfully and close consistently.

The FBF Ready to Sell cohort gives you the tools to grow your business by consistently attracting and closing new customers who want what you’ve got.

Cohorts launch monthly, apply today.

$
500/month
Apply for Next CohortLearn about the community
  • Ideal for small businesses and startups
  • Build your customers Critical Path
  • Define your Guaranteed Outcome
  • Validate your offering with the market
  • Monthly workshops
  • Regular coaching sessions
  • Monthly cohort round tables

Craft an Investor Pitch
They Can't Resist

Are You Ready to Raise?

Find the right yes to your financial needs, faster. 

Equity or debt, those holding the purse strings need to believe in what you’re building and that there is a market and profit for what you are selling. Also, that you’re capable of building an engine to make their investment great, smart stewardship. 

Are you even sure you know what kind of funding you really need and what narrative to build based on that answer? 

Join a Ready to Raise Cohort to help you refine your pitch, track feedback, and focus on what matters most in order to kick down more of the right doors -  all of this to find the perfect financial partner for your growth in the right time.

We know it works because our clients consistently get what they need when they need it. Let’s get to work. 

Cohorts launch monthly, apply today.

$
500/month
Apply for Next CohortLearn about the community
  • Ideal for startups
  • Build your investors Critical Path
  • Define your Guaranteed Outcome
  • Validate your offering with the market
  • Monthly workshops
  • Regular coaching sessions
  • Monthly cohort round tables

Ready to take your business to the next level?

Revenue Accelerator

Stop losing customers in the sales process and start watching your revenue stream flow consistently.

$
1200/month
Apply for Next CohortLearn about the community
  • Perfect for businesses ready to win their market position.
  • Learn to create a Compelling Narrative to engage customers.
  • Reach your 1st Economic Milestone.
  • Monthly Workshops
  • Monthly 1:1 sessions
  • Monthly cohort round tables

You should be able to chart a clear path to predictable, sustainable revenue and growth.

We understand this path.
We're entrepreneurs ourselves.

We know the challenges and how lonely it can feel at times.

Having worked with hundreds of brands, we've seen the common needs, and struggles. But we've also watched them stay the course and surpass what they thought was possible.

That' why we created Founder's Best Friend to bring together a community of founders who can leverage the ThriveSide framework to grow their businesses today and into the future.

Join a powerhouse community of founders eager to propel their businesses forward.

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Apply

Once we receive your application we'll schedule a call to get to know you. We're very intentional to ensure this community is the right next step for the founders who join.

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Access

We onboard new members in cohorts to give you the best experience connecting with others and leveraging the available resources.

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Accelerate

Through ongoing workshops, coaching sessions and masterminds, you will be able to focus and accelerate your businesses growth.

What to Expect

Unlock your organization's potential with the Discovery Level. Dive deep into a process designed to pinpoint and prove how your offering truly benefits your target audience.

Learn to clearly communicate the value of your impact and identify the success metric that matters most to both you and your audience.

Practice articulating and leveraging your Guaranteed Outcome, which is the key advantage you'll consistently deliver. It's what propels your business to the next stage: Adoption.

Before you aim for the mainstream market, make sure you're in command of what makes your offering irresistibly compelling, time after time. Master this, and you're set for success.

Our Guarantee

Here's what you're guaranteed to receive in the first 6 months:

  • Critical Path Perspective - How do personas and target audience(s) tie to the journey you’re addressing?
  • Impact to Benefit - Redefine ROI based on your Uniquely Better Narrative
  • Assigning Value to Your Impact and Benefit and how to translate this to a Success Metric You Control and your target audience desires
  • Risk Tolerance Assessment
  • Testing Adoption Viability

Month to month, we guarantee that both the ThriveSide Framework and the ecosystem we have built around it will both equip and accelerate your growth efforts month over month. If at any time you’re not satisfied, we will refund you that month’s membership without question or hesitation.

All the perks

We believe that as a founder, you should be able to chart a clear path to predictable, sustainable revenue and growth.

We understand this path. We're entrepreneurs ourselves. We know the challenges and how lonely it can feel at times.

Having worked with hundreds of brands, we've seen the everyday needs and struggles. But we've also watched them stay the course and surpass what they thought was possible. That's why we created Founder's Best Friend to bring together a community of founders who can leverage the ThriveSide framework to grow their businesses today and into the future.

It' time to stop going it alone and guessing the best marketing actions to move you business ahead. And instead be confident your have a clear path to sustainable growth.

Apply today to join with the next cohort.

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Bi-Weekly interactive growth session

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Bi-Weekly 1:1  coaching session

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Discovery Community membership where other owners and executives at the exact same level as you share knowledge, questions and resources.

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Quarterly in-person meetups in Austin. If we get 10 or more members registered in your area, we will also host in-person meetups near you.

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Access to the ThriveSide Framework.

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Access to the growing library of exclusive content available on the Founders’ Best Friend Platform.

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Exclusive access to Discovery accelerator programs

What do you experience in the Founder's Best Friend Community?

Accelerated Growth

Founders leverage workshops, coaching and roundtables to focus on moving their business forward to the next stage.

Mentorship

It really helps knowing someone who's walked down the road you're on. Access expert guidance through 1:1 coaching sessions.

Skill Development

You'll have the opportunity to sharpen your skills and expand your toolbox through monthly workshops and upcoming courses.

Feedback Loop

Our weekly Q&A sessions allow for constructive feedback before investing time and resources. And the community chat provides a sounding board for new ideas.

Community Support

Entrepreneurship can be isolating. But you're not alone. Learn from a community of founders walking down the same road as you.

Networking

Who you know has a significant impact on your bottom line. You'll develop those relationships that can lead to partnerships, mentorships, and referrals.

Innovation

Sharing different perspectives with fellow founders can spark innovation, leading to unique strategies and creative solutions.

Focus & Accountability

We kick off each quarter with an ActionPlan workshop to help you prioritized your focus. We then follow up halfway through the quarter to help you stay on track.

Increased Confidence

When you have a clear and actionable framework you can be confident in the outcome your marketing strategy will produce.

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Are you proactive with all sides of your business?

Do you know what to prioritize when?

Are you in control of your position in the market?

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What level is your business at?

Take our marketing maturity quiz and discover where you are strong and where you can improve

Begin the Assessment
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The most common questions